Two Companies, Same Broken Model

Bumble Inc. owns Bumble and Badoo. Despite 'women-first' marketing, both still use algorithmic discovery and allow anyone to browse your profile.

What Bumble Inc. Does

Bumble Inc. is a publicly traded company that owns Bumble and Badoo. Bumble's 'women message first' was a meaningful innovation, but both apps still use algorithmic discovery, engagement-optimized features, and allow anyone in your area to browse your profile without your permission.

What We Do Differently

Love On Deck is architecturally different. Consent-based discovery changes how people find each other, not just who sends the first message. Visibility filters mean you control who can even see you exist on the platform.

Feature Comparison

Feature
Love On Deck
Bumble Inc.
You control who sees you
Algorithm-free discovery
Public Benefit Corporation
Consent-based discovery
Women message first (Bumble)
Publicly traded company

The Verdict

Bumble Inc. changed who messages first. Love On Deck changed who can see you at all. Different category.