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Yeah, We Know.
Another Dating App.

Except this one was built to actually work

Dating apps aren't broken by accident

Tinder, Bumble, Hinge, and Match make money when you keep swiping. Their revenue depends on engagement. Their engagement depends on keeping you on the app. Helping you find someone and leave is literally bad for their business. We're not guessing. It's in their quarterly earnings reports. The entire industry is designed around a fundamental conflict of interest: the longer you're single, the more they make.

We flipped the entire model

You control who you see

Search filters that actually work. No algorithm overriding your preferences, boosting profiles you didn't ask for, or hiding matches behind a paywall.

You control who sees you

Visibility filters: nobody else has this. Set exactly who can discover your profile, and stay invisible to everyone else.

Both sides have to match

Consent-based discovery. Mutual by design. You only see people who meet your criteria, and they only see you if you meet theirs.

See how we compare

Not all dating apps are created equal

Love On Deck
Tinder
Bumble
Hinge
Search filters (who you see)
Visibility filters (who sees you)
Consent-based discovery
No algorithm overriding your choices
Public Benefit Corporation
Free premium for early adopters
Business model aligned with your goals

Questions we get a lot

No. Every dating app has search filters. Zero have visibility filters. The ability to control who can see you changes the entire architecture of how people discover each other. We didn’t improve a feature. We created a new category: consent-based discovery.

Going private hides you from everyone. Our visibility filters let you be visible to exactly the people you want — and invisible to everyone else. You’re still active, still discoverable, still dating. Just on your terms.

Yes. On purpose. You’ll see fewer people, but every person you see is someone worth your time — and they can say the same about you. Quality over quantity is the entire point.

The app shows you how many people are in your filtered pool so you can adjust. You can change your filters anytime. Start narrow, expand if you want. You’re always in control.

We're a Public Benefit Corporation. That means we're legally required to balance shareholder interests with helping people actually find someone. Our business model doesn't depend on keeping you single. We want you to find your person and tell everyone about it.

Our first 1,000 Lovers get free premium for life*. After that, Basic subscriptions are $9.99/month and Premium subscriptions are $19.99/month. But if you’re reading this, there are still spots open.

Convinced yet?

Join Love On Deck

Still not sure? Check out our Manifesto

How it works

*Free Premium for Life applies to On Deck Society's consent-based connection products (Love On Deck, Friends On Deck, Vibes On Deck, and Everything On Deck). Forge On Deck is a separate personal development product with its own one-time pricing and coaching credit packs.

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